Coffee with a T-bird

September 10, 2025

My untraditional career track and living every part of my life with intention.

Episode release date TBD

RPM Direct Marketing

June 16, 2025

Why Clarity and Customer Insight Drive Scalable Startup Marketing With Maria Botta

According to Maria Botta, a seasoned marketing strategist and fractional CMO, scalable marketing starts with message clarity and deep customer insight. She highlights that many founders assume product-market fit without validating demand through direct conversations with their audience. This gap leads to misaligned campaigns and missed opportunities. The brands that scale, she says, are led by teams who continuously engage their customers, simplify their messaging, and align execution with real-world capacity.

Fractional CMOs & The 90-Day Win

April 14, 2025

Maria Botta and Gwynne Fane

Two Fractional CMOS discuss how they approach their work in the first 90 days.

NU Voices

June 12, 2024

Maria: The Creator Economy Nomad

What does it mean to reinvent yourself – through political exile, the media industry, and across the world? Maria Botta is a dynamic Fractional CMO / Board Advisor / Mentor. She tells her personal story of global belonging, a career from the US Army to Nickelodeon, and sticking to her intuition.
Visit New U website at www.newuunlimited.com

A conversation with Maria Botta and Aaron Wigham about transformation, crucibles, meaningful work and life

Presenter and instructor for individual cohorts and featured panelist on “Ask Me Anything” sessions with 300+ participants.

As a podcast guest and speaker, I share:

  • Real-world insights on entrepreneurship & start-ups.

  • The future of work and navigating business transitions.

  • Clarity & Focus in organizations.

  • My experience as a Digital Nomad.

  • The Power of a Personal Manifesto.

    Drawing on collaborations with over 200 founders, I bring both practical wisdom and strategic clarity to audiences and entrepreneurs eager to thrive in a rapidly changing world.

Over the past two and a half years, I’ve advised 100+ early-stage entrepreneurs through leading incubators and accelerators, served as an advisor to multiple startups, and currently mentor with Techstars, Daya, and W.E. Build.

Beyond speaking and mentoring, I also contribute thought leadership on business and entrepreneurship to publications such as Latin Business Today and am currently working on a book titled "The Power of a Personal Manifesto," as well as several online courses.